Blix Product Updates: November 2025
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Take the manual work out of survey analysis. Instantly code every open-ended response with a single click so your team can focus on turning data into insights.
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Market researchers know the value of open-ended responses, but coding them by hand takes hours of repetitive work.
Sorting through thousands of comments line by line delays deliverables and makes it harder to focus on what matters: uncovering insights that drive business value.
With a single click, Blix codes thousands of open-ended survey responses and delivers structured, coded data you can export straight into Excel.
Market researchers save hours of manual work, while insights teams uncover patterns faster to make confident, data-driven decisions.
AI-powered verbatim coding that delivers human-level accuracy in seconds. Instantly code thousands of open-ended responses and get structured, reliable data with no manual coding or complex setup needed.

Blix understands meaning and context, not keywords. Our software accurately codes slang, typos, emojis, and different ways of expressing the same idea, so your insights reflect every response's true intent.

When a single answer covers multiple themes or sentiments, Blix captures them all. It assigns several codes per response to reflect the full depth and nuance of what your customers are saying.
Blix lets you upload survey data containing responses in multiple languages and code them all using a single, unified code frame. You can generate code frames and reports in any language you choose, making global research effortless.
Fine-tune your results anytime. Add, remove, or adjust codes, and guide the AI-powered software with simple instructions or examples in any language to get even more precise insights.
Import your open-ended responses directly from Excel, CSV, or SPSS, then click Analyze to instantly generate codes. Blix automatically detects recurring themes, understands meaning and context, and builds a structured, ready-to-use codebook.
Blix delivers human-quality verbatim coding in seconds, supports multiple topics per response, and works in any language. Need adjustments? You can easily add, rename, merge, or split codes directly in the interface—giving you full control over how results are organized and labeled.
Export your coded data and summaries straight to Excel or PowerPoint with one click, complete with organized themes and visual summaries ready to present or analyze in SPSS or R alongside your other survey data.
Blix gives market researchers, insights professionals, and CX analysts the power to ask open-ended questions without worrying about manual coding. Instantly turn responses into deep, actionable insights. Perfect for trackers, long-term studies, and global feedback projects.
Traditionally, researchers read through every response, highlight recurring themes, and group them into categories called codes. It’s accurate but very time-consuming. With AI and large language models, tools like Blix can instantly code open-ended responses automatically in seconds to save you and your team hours of effort.
ChatGPT can summarize or highlight patterns in small datasets, but it isn’t built for structured survey analysis or for the reliability, consistency and scale required in professional research.
Blix, on the other hand, is designed specifically to code open-ended responses, even at large volumes. It automatically codes, organizes, and visualizes your data with the accuracy and consistency researchers need.
Blix delivers high-quality insights powered by large language models that understand meaning and context, not keywords. It’s a professional-grade tool designed for accuracy, yet simple and intuitive enough for anyone to use right away.
The best open-ends coding software combines accuracy, speed, and ease of use. Blix not only meets these standards, it exceeds them by offering:
Significant time savings, helping your team work up to 100× faster without compromising quality.
You're right; most traditional AI coding tools rely on basic keyword matching.
We use large language models that understand context and nuance, coding based on meaning rather than just words. Blix gives you human-level accuracy at 100x the speed of manual coding.