Blix helps research teams get to insights faster, without the manual work required in traditional tools like TextIQ.
It delivers high-quality, human-like coding of open-ended responses, in minutes.

Blix helps researchers spend less time setting up and more time uncovering insights.
Unlike Text iQ, which often requires building a code frame and manual rules, Blix does the heavy lifting for you, automatically analyzing open-ended responses with speed and accuracy.
Just upload your dataset, Blix uses generative AI to instantly code all open-ended responses, so you can review and refine insights right away.
Skip the manual work. Blix doesn’t need code frames, keyword lists, or custom rules to get started.
Blix handles thousands of responses in seconds, delivering accurate, human-like coding across even the largest studies.
Text iQ relies on keyword matching and topic lists, which can often miss the bigger picture.
Blix uses meaning-based AI to code responses by intent, not keywords. It understands slang, casual phrasing, even mixed languages, giving researchers Human-level coding, without the manual work.
Blix delivers high-quality, reliable coding that matches the precision of an expert human coder.
Blix understands meaning, not just keywords - handling spelling mistakes, variations, slang, emojis, and sentiment to capture the true intent behind each response.
Analyze responses in virtually any language, even when multiple languages appear in the same survey, straight out of the box.
Qualtrics Text iQ is complicated to learn, which slows down onboarding and makes the early stages of analysis harder than they need to be. When a platform takes time to grasp, market research teams move slower, get frustrated, and spend more hours figuring out the tool than understanding the data. Take a look at this review:
With Blix, you get immediate ease of use:
Blix transformed our open-ended survey analysis.
Excellent coding quality, instant setup, and one-click insights that save hours. The interface is intuitive, slides and summaries are built in, and support is fast and genuinely helpful.
Here’s a comparison of Qualtrics Text iQ and Blix across all the relevant features for verbatim coding.
Feature
Qualtrics Text iQ
Blix

Research teams using Blix cut down countless hours they’d normally spend manually coding responses. Work that used to stretch across days is now finished in minutes.
See it in action for yourself.
Try Blix at no cost!
Save hours of manual work with AI powered open ends coding, with human-level quality and zero manual work.
Turn qualitative feedback into data and insights in minutes, with a few clicks.
Blix is trusted by top brands and market research firms worldwide: