Someone drowning in paperwork

You’re Capturing Feedback, But Missing the Insights

Your customers are telling you exactly what they want, in surveys, reviews, and support tickets. But when open-ended responses pile up, there’s just no time to go through them all.

The result? Crucial insights are missed, and rich customer data goes unused, leaving decisions to be made without the full picture.

Make Sense of Textual Feedback in Minutes

Blix helps you finally put open-ended feedback to work.
Listen to what your customers are really saying, fast, accurately, and at scale.

No manual coding. No back-and-forth with service providers. Just clear themes, structured data, and the insights you’ve been missing - ready when you are.

Blix verbatim coding dashboard
Unlock insights faster, leave the grunt work to us!
Book a Demo

Automated Topic Discovery

Our advanced AI scans through your open text feedback and automatically identifies key topics and themes, ensuring no valuable insight is overlooked.

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Quick & Effortless AI-Powered Coding

Say goodbye to manual coding. Our AI-powered platform effortlessly categorizes and codes open-ended responses, transforming unstructured text into structured, quantitative data in no time.

Automated Reports and Summaries

Receive comprehensive reports and summaries without lifting a finger. Our platform generates detailed insights and actionable summaries, ready to be shared with your team and stakeholders.

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Moa Wirde, Project Manager, Convosphere

“Our clients are over the moon with the insights we've been able to pull out thanks to Blix. We couldn't be happier!”

Moa Wirde
Project Manager, Convosphere
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Matt Hussey, Founder of Generosity X

“We can now confidently ask open-ended questions. What once felt overwhelming now feels exciting, like Christmas morning! And our clients LOVE the insights!”

Matt Hussey
Founder of Generosity X
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Marc Solby

"I was 100% impressed by the results. Blix is super simple to use and very accurate.”

Marc Solby
Owner, Lighthouse Consulting
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Benefits

Greater Business Impact

Transform open-ended survey responses and qualitative feedback into insights that directly influence growth and decision-making.

Relief for Lean Teams

Free up your team from repetitive coding and spend more time uncovering insights and opportunities that shape business decisions.

Insights for Everyone

Deliver clear, consistent feedback analysis that empower product, marketing, and CX teams to act with confidence.

Unlock insights faster, leave the grunt work to us!

Blix is a great fit for Consumer Insights Teams who...

Have too much data, too little time

In just one click, Blix helps you make sense of massive volumes of data in minutes.

Work under constant deadline pressure

Tight turnaround? Blix delivers stakeholder-ready insights fast enough to keep up with campaign launches and product rollouts.

Can’t afford to miss critical insights

Every NPS comment, CSAT response, and tracker survey holds value. Blix ensures nothing gets overlooked.

Transform consumer feedback into
insights in three easy steps

1. Upload Your Data

Drag and drop files from Excel, CSV, or SPSS directly into our web app.

2. Quick & easy survey text analysis

Blix’s verbatim coding software automatically creates a custom codebook, analyzes open-ended questions, performs sentiment analysis, and groups similar themes, delivering human-level accuracy in seconds through automated coding for survey responses.

3. Export & Share Instantly

With one click, share interactive dashboards filled with charts, quotes, and summaries for your stakeholders. You can also export ready-to-present PowerPoint slides or Excel files whenever you need them.

Built for Consumer Insights Teams

As the link between customer feedback and business goals, you can’t afford to let valuable data sit untouched. Blix transforms your underutilized feedback into insights that fuel strategy, growth, and impact across your organization.

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Private & Secure

Enterprise-Grade Security

Your customer feedback data is encrypted and kept in a private, closed environment, specifically built for insights teams handling high-stakes business decisions.

No Model Training With Your Data

Blix never uses your files to train AI models. You keep full ownership, full control, and full confidence in how your open-ends text analysis is handled.

Privacy You Can Trust

Blix safeguards customer insights with GDPR compliance, strict confidentiality measures, and enterprise-level standards trusted by global brands.

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Don't just take our word for it.

"We can now confidently ask open-ended questions. What once felt overwhelming now feels exciting, like Christmas morning! And our clients LOVE the insights!"

Matt Hussey

Founder of Generosity X

Read the case study

FAQs

How is blix better than an agency to code my data?

With Blix, you skip the delays and complexity of outsourcing and get faster, higher-quality insights in-house. Here's what you gain:

1. Full control: No back-and-forth explanations; your team owns the analysis.
2. Instant results: Refresh, reanalyze, and iterate with a single click.
3. Global ready: Built-in support for international surveys and multiple languages.
4. Stronger outputs: Create interactive dashboards, clear summaries, and ready-to-present slides.
5. Smarter value: Higher quality insights, with less effort and lower cost.

I’ve used other coding tools in the past; they don’t work as well as humans.

That’s true; most AI coding tools on the market rely only on keyword matching.Blix uses advanced language models that pick up on context and nuance, coding by meaning instead of just words. That means you get human-level accuracy at speeds up to 100x faster.

Can Blix’s AI handle nuanced or industry-specific language in open-ended responses?

Yes. Our platform can code responses that include technical jargon or sector-specific phrases, and even messy, real-world language. Our AI handles humor, sarcasm, mixed sentiments, spelling mistakes, and emojis, so you don’t miss subtle cues in your data.

Can Blix handle ongoing feedback streams like tracker surveys?

Yes. Blix is an AI text analytics tool built for ongoing feedback. Whether it’s monthly NPS text analysis or weekly tracker surveys, you can keep loading new data, code responses, and refresh reports whenever you need to. You can track trends almost live, no need to wait for quarterly analysis.

How does Blix support cross-departmental stakeholders?

We get that product development, marketing, and CX teams want answers fast. Blix gives you ready-to-share insights that highlight sentiment, themes, and voice of customer feedback. Simply export everything straight into a PowerPoint presentation or an interactive dashboard and share with your team.

What types of consumer insights projects benefit most from Blix?

Blix saves the most time on projects with heavy volumes of open-ended feedback, like tracker surveys, CSAT or projects that analyze NPS comments at scale. It’s especially useful for global insights teams, with built-in coding and automatic translation that keep feedback consistent across markets.

At the same time, Blix is flexible enough for smaller ad hoc projects too. Whether you’re analyzing 20 responses from a quick product test or 20,000 from a large-scale survey, you can customize the process to fit your goals.

Is Blix complicated to use?

Not at all. Blix is designed to be simple and intuitive. Just upload your survey file, click “Analyze,” and you’ll have results in minutes, without additional setup, training, or IT help required.

Will my data be private and secure?

Absolutely. Your data is safe with Blix in a secure, enterprise-level system. We never use it to train AI models, and with full GDPR compliance, we’re trusted by major brands and research agencies worldwide.

Why not just use ChatGPT?

ChatGPT is useful for everyday tasks, but it’s not designed for the scale, security, or reliability consumer insights teams depend on. Unlike generic tools, Blix is a dedicated verbatim coding software built for large-scale survey analysis. Blix is purpose-built for turning customer feedback into business-ready results, with the ability to:

  • Upload raw survey data and apply structured codeframes
  • Avoid errors and fine-tune coding as you go
  • Export results straight into Excel or PowerPoint with one click
  • Generate summaries, quotes, and translations for stakeholders
  • Manage tracker surveys and multilingual projects with ease

Blix is fast, secure, and built for your workflow.

Is there a trial period?

Yes, you can test Blix with a free trial before making any decision. Schedule a demo today and our team will walk you through how it works.

Do I need a subscription?

Not necessarily. We offer both subscription plans and flexible pay-as-you-go pricing, so you can choose what works best for your needs.

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