Unlock hidden insights from surveys, NPS, and reviews. Learn how text analytics for market research turns raw feedback into smart data-backed decisions.

Learn how to use employee sentiment analysis to understand team morale, improve retention, and take action on feedback.

Learn how to use employee sentiment analysis to understand team morale, improve retention, and take action on feedback.

Learn how to analyze NPS data using segmentation, text analysis, and real strategies. Turn customer feedback into business growth.

Learn the 8 essential types of market research and how to use them—from customer and competitor analysis to product testing and brand research.

Learn the key differences between open-ended vs closed-ended questions in market research, when to use each type, and how combining them leads to deeper customer insights and smarter business decisions.

Learn how to craft effective open-ended questions for market research, with over 48 open-ended question examples and common mistakes to avoid.

A list of the top market research coding services, as well as a more effective alternative: AI-powered verbatim coding software.

Discover the key differences between qualitative and quantitative data, when to use each, and how combining both can drive smarter decisions.

Unlock customer insights and boost retention with voice of customer analysis. Discover six proven methods to collect and analyze customer feedback, improve user experience, and build a data-driven VoC program.

Discover the 8 best sentiment analysis tools of 2025 to track customer emotions, enhance brand reputation, and gain actionable insights.

Learn how to code open-ended questions in Excel with this step-by-step guide. Explore manual, AI-assisted, and professional verbatim coding methods.

Learn the steps, methods, tools, and best practices to analyze qualitative data and uncover actionable insights for your research or business.

Learn all about survey coding, from manual and automated techniques to best practices for analyzing survey data effectively. Master survey verbatim analysis in 2025.

Discover how customer feedback analysis can transform your business. Learn the X steps to analyze yours today.

Learn how to analyze customer reviews with AI review analysis software. Uncover actionable insights to improve your products and increase conversions.

Learn how to use your affiliate network to gather customer feedback and keep affiliates engaged. Discover tips for surveys, the value of open-ended questions, and how Blix streamlines feedback analysis into actionable insights.

Learn the best practices for coding open-ended questions in qualitative research. Discover tools & techniques for analyzing data to gain actionable insights.

Verbatim analysis software can unlock deeper insights in market research. Learn techniques, overcome challenges, and see how Blix AI simplifies the process.

Verbatim coding is an essential process for analyzing qualitative data in market research, such as open-ended survey responses and textual customer feedback. Think of it like this — your surveys and customer reviews contain hidden treasures about how to improve your business, and the process of coding verbatim is like drawing the treasure map.