Someone drowning in paperwork

Too many comments. Too little time.

Public opinion research and poll studies often generate thousands of open-ended responses, but analyzing them manually takes too long.

With tight deadlines and fast-moving topics, open-ended feedback often gets underused, even when it contains the answers researchers need. Manually coding every response can take days or weeks, and by the time anyone gets through them, the findings are already stale.

Turn Open-Ended Feedback Into Usable Findings, Fast

Blix turns thousands of open-ended responses into clear quantified insights automatically, in just minutes, so valuable public feedback does not get ignored.

Understand what the public is actually saying, why they feel that way, and what is driving public opinion while the findings still matter.

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Analyze your open-text responses with one click
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Automated Topic Discovery

Our advanced AI scans through your open text feedback and automatically identifies key topics and themes, ensuring no valuable insight is overlooked.

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Quick & Effortless AI-Powered Coding

Say goodbye to manual coding. Our AI-powered platform effortlessly categorizes and codes open-ended responses, transforming unstructured text into structured, quantitative data in no time.

Automated Reports and Summaries

Receive comprehensive reports and summaries without lifting a finger. Our platform generates detailed insights and actionable summaries, ready to be shared with your team and stakeholders.

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Moa Wirde, Project Manager, Convosphere

“Our clients are over the moon with the insights we've been able to pull out thanks to Blix. We couldn't be happier!”

Moa Wirde
Project Manager, Convosphere
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Matt Hussey, Founder of Generosity X

“We can now confidently ask open-ended questions. What once felt overwhelming now feels exciting, like Christmas morning! And our clients LOVE the insights!”

Matt Hussey
Founder of Generosity X
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Marc Solby

"I was 100% impressed by the results. Blix is super simple to use and very accurate.”

Marc Solby
Owner, Lighthouse Consulting
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Benefits

No More Manual Coding

Your team can get structured themes from thousands of open-ended responses in minutes, eliminating hours of manual work.

Find Problems Early

With clear themes and summaries, understand the specific issues, concerns, and sentiments your respondents are expressing.

Deliver Findings Faster

With automated analysis, your team can skip the bottleneck and turn around reports and presentations quickly and easily.

Analyze your open-text responses with one click

Blix is perfect for Opinion Research teams who…

Feel overwhelmed with thousands of open-ended responses

Blix automatically codes your verbatims so your team isn't manually sorting through thousands of public opinion responses.

Need to understand the why behind the numbers

Poll numbers show you what the public thinks. Blix surfaces the themes behind open-text responses so you can explain why.

Have tight turnaround times

Public opinion research moves fast. Blix gets you from raw responses to clear answers quickly, so you can support actual decision making in time.

Fast, accurate verbatim coding for public opinion research

1. Upload Your Data

Drag and drop your data directly from Excel, CSV, or SPSS format into our web app.

2. Automatically Code Your Open-Ended Responses

Click “Analyze” and let Blix handle the rest. It automatically creates a structured codebook, codes all open-ended poll responses, detects sentiment, and groups similar themes, all within seconds.

3. Export Your Findings

Get your coded data straight to Excel in one click, or export a presentation-ready PowerPoint with charts and theme summaries ready to share with clients.

Built for Opinion Research and Polling Teams

Stop letting open-ended responses pile up. Blix gives opinion research and polling teams a faster way to code, analyze, and deliver poll findings in minutes, with just a click of a button.

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Privacy & Security

Enterprise-Grade Security

Your data is encrypted and protected within a private, closed environment built for professional research teams.

No Model Training With Your Data

Blix never uses your data to train AI models. You keep full ownership and control.

Privacy You Can Trust

Blix is GDPR compliant and committed to strict confidentiality and industry best practices.

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Don't just take our word for it.

Headshot of Matt Hussey, Founder of Generosity X

"We can now confidently ask open-ended questions. What once felt overwhelming now feels exciting, like Christmas morning! And our clients LOVE the insights!"

Matt Hussey

Founder of Generosity X

Read the case study

FAQs

How does Blix code responses that include political opinions or sensitive topics?

Blix uses large language models that understand context and meaning, not just keywords. It handles nuanced, opinionated, and sensitive language accurately, so nothing gets miscoded or missed.

Can Blix handle the volume of responses from a large polling study?

Blix is built to scale. Whether you're analyzing 500 responses or 50,000, Blix can code large volumes of open-ended responses in minutes.

Can Blix handle global surveys and multiple languages?

Yes. Blix supports multilingual research and global polling projects, so you can analyze open-ended responses across different markets and languages. It can code responses in their original language, help standardize themes across markets, and make it easier to compare what people are saying globally.

Is Blix complicated to use?

No, Blix is built to be user-friendly. Upload a survey file, hit “Analyze,” and the results are ready in minutes. There’s no complex setup and no need for IT involvement.

Does Blix work with data from third-party polling platforms?

Yes. Upload your data directly from Excel, CSV, or SPSS format, regardless of which platform you collected it on.

Will my data be private and secure?

Yes. Your data stays protected in a secure, enterprise-grade environment, used only for your research and never to train AI models. Blix is GDPR-compliant and trusted by leading research agencies and global brands.

Why not just use ChatGPT?

ChatGPT is handy for general tasks, but it isn’t built for the scale, security, or reliability that public opinion research demands. Blix is purpose-built for research, with the ability to:

  • Upload raw poll data and apply structured codeframes
  • Code thousands of verbatims accurately without hallucinations
  • Export findings with one click to Excel or PowerPoint
  • Generate summaries, quotes, and translations from your poll responses
  • Manage tracker studies and multilingual polling projects with ease

Blix is fast, secure, and built for your workflow.

Is there a trial period?

Yes, Blix offers a free trial so you can see it in action before committing. Book a demo and our team will walk you through the platform and get you started.

Do I need a subscription?

Not necessarily. Blix offers subscription plans and flexible pay-as-you-go pricing, so you can pick the option that works best for your team.

Latest Insights

Still coding open ends manually? Save hours with Blix

Tired of manual coding? Talk to us

Save hours of manual work with AI powered open ends coding, with human-level quality and zero manual work.

Turn qualitative feedback into data and insights in minutes, with a few clicks.

Blix is trusted by top brands and market research firms worldwide:

Book a demo

You can reach us anytime via info@blix.ai

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